giosg Blog

Building up revenue starts with acquiring traffic to your website. But how do you convert that traffic into revenue? You've improved SEO, mastered paid advertising, and leveraged social media so you m...

From its origins in the early days of the Internet, eCommerce has grown into a sophisticated sector. But within that period, it’s not just eCommerce businesses that have become more complex. Customer ...

Customer engagement and conversions are deeply connected. Engaged customers form strong and long-lasting relationships with the brand, which leads to increased loyalty and higher conversion rates.

Live chat and chatbots are both great features to consider during a website revamp. Our customers often tell us that one of the main reasons they have started using chat or chatbots is because they fi...

Efficiency is often seen as a challenge or even an obstacle when it comes to increasing customer satisfaction. But in fact, the reality is quite the opposite. Although the concept of efficiency and ho...

Be where your customers are and use the channels they use - this should be at the heart of every customer service strategy in 2020! Customers expect to be able to connect with your business through th...

[Derived and updated from our previous by Petri Vilpponen] With Halloween coming up, we have started thinking about the horror stories we face as businesses - Disappointed customers, high returns, low...

The term artificial intelligence (AI) was first introduced a while back in 1956 by John McCarthy known as “the father of AI”. Since then, and especially in the 21st century, discussions have generally...

Facts, figures and detailed insights are often lacking, when it comes to customer service. That's why we wrote this jargon-free article with 4 examples of how different companies have succeeded in pro...